Boycott, Divestment, Sanctions (BDS) is a Palestinian-led movement for freedom, justice and equality. BDS upholds the simple principle that Palestinians are entitled to the same rights as the rest of humanity.
The massive expression of support for Palestine and waving of the Palestinian flag at the men’s World Cup were among the big winners at the men's World Cup.
Last year we pledged #NoRestForPUMA until it ends complicity in Israeli apartheid. We’re keeping that pledge. Groups in dozens of cities around the world will join the Boycott PUMA Global Day of Action. Make sure your group is one of them!
As international sporting bodies enact swift sanctions against Russia over its illegal aggression against Ukraine, a growing number of athletes are choosing to make significant personal sacrifices by refusing to sportswash Israeli apartheid and denouncing the hypocrisy of selective action.
Rather than abiding by its stated commitment to human rights and ending all activity in illegal Israeli settlements, Puma has repeatedly attempted to distance itself or justify its actions.
The world governing body of football ignores Israel's attacks on Palestinian athletes while it sanctions the President of the Palestinian Football Association.
Holding a friendly match with Israel sends the message that ending the dreams of Palestinians footballers is not significant. Palestinians urge the Irish Football Association to take a stand for justice and cancel its friendly match with Israel.
In a response to the campaign, Adidas claims it "acts in a politically neutral way.” Sponsoring the Israel Football Association, which hosts clubs based in illegal settlements on stolen Palestinian land, is anything but “politically neutral.”
Movilizaciones en todo el mundo logran frustrar el uso del partido por parte del gobierno israelí para encubrir sus crímenes de guerra y sus atroces violaciones a los derechos humanos palestinos
Mobilizations across the world succeed in thwarting the Israeli government's use of the match to cover up its war crimes and egregious human rights violations against Palestinians.