Boycott, Divestment, Sanctions (BDS) is a Palestinian-led movement for freedom, justice and equality. BDS upholds the simple principle that Palestinians are entitled to the same rights as the rest of humanity.
Leaked internal communications show Puma is shamefully using information it knows to be false to reassure its own partners and brand ambassadors who are rightly alarmed over its support for Israeli apartheid.
Active men and women football players (association and American), entire football teams, cricket players, basketball players, boxers and others have all taken to social media to courageously show their solidarity with Palestinians living under the brutal oppression of Israeli apartheid.
Statements in support of Palestinian rights, many advocating for BDS, have been endorsed by more than 350 academic departments, programs, centers, unions and societies and garnered nearly 24,000 signatures from scholars, researchers, students and university staff worldwide.