Boycott, Divestment, Sanctions (BDS) is a Palestinian-led movement for freedom, justice and equality. BDS upholds the simple principle that Palestinians are entitled to the same rights as the rest of humanity.
Actions in more than 50 locations are planned as part of a coordinated initiative to protest PUMA’s sponsorship of the Israel Football Association (IFA), which includes football teams in illegal Israeli settlements.
Join the international day of action to demand Puma end its support for illegal Israeli settlements on stolen Palestinian land. Take action at Puma shops, Puma offices or offices of Puma-sponsored teams.