In a landmark event held in New Delhi on 22-23 September 2010, the conference “A Just Peace for Palestine” ended with a clear call for BDS as a strategy for realizing justice for Palestinians. The conference was co-organized by the Palestinian BDS National Committee (BNC), the Committee for Solidarity with Palestine, the All India Peace and Solidarity Organization, and the recently established Indian Campaign for the Academic and Cultural Boycott of Israel, and supported by several organizations, including Focus on the Global South and COVA.

In the Palestinian Campaign for Academic and Cultural Boycott of Israel (PACBI), we often face criticism from people who wish to stand in solidarity with Palestinians without respecting the boycott guidelines set by Palestinian civil society.  Setting guidelines, the argument goes, is too restrictive and rigid, alienating the liberal mainstream from the Boycott, Divestment and Sanctions (BDS) movement.  The alternative proposed by some is to let everyone decide how he or she wants to implement BDS, thus allowing for maximum flexibility and growth for the movement.

With the 29 September 2010 decision by the Senate of the University of Johannesburg "not to continue a long-standing relationship with Ben Gurion University (BGU) in Israel in its present form" and to set conditions "for the relationship to continue," a new campaign for the